About Gopi Sharma
Performance Marketer in Kolkata combining quantitative analytical business strategy with practical paid ad scaling and full-funnel CRO.
My Story & Marketing Philosophy
My journey into digital growth started during my Bachelor of Commerce (B.Com) at Calcutta University, where I developed a strong foundation in commercial metrics, financial forecasting, and data analysis. Realizing that modern business growth relies heavily on digital customer acquisition, I enrolled in the dual MBA + PGPDM program at Bengal Institute of Business Studies (BIBS) in Kolkata.
Complementing academic theory with hands-on practice, I joined the Adbuffs Alchemist Mentorship program, focusing directly on high-ROAS Google Ads, Meta paid acquisition, keyword architecture, and landing page conversion rate optimization.
In 2026, I led a campaign team to win 1st Position in the Brand War Strategy Tournament among 7 competing teams, validating my ability to combine creative brand positioning with strict ROI accountability.
The 4 Pillars of My Growth Engine
Every bid, ad copy, and keyword allocation is based on clear data metrics, custom GA4 events, and first-party attribution.
Continuous testing of ad angles, headlines, and creator UGC to prevent ad fatigue and keep customer acquisition costs (CAC) low.
Ads only bring users to the door — optimizing landing page speed, copywriting hooks, and friction-free forms closes the sale.
Leveraging advanced LLM prompts for creative research, ad copy iteration, and Looker Studio dashboard automation.
Profile Snapshot
- Full Name: Gopi Sharma
- Location: Kolkata, West Bengal, India
- Degree: MBA + PGPDM (BIBS Kolkata)
- Undergrad: B.Com (Calcutta University)
- Specialization: PPC & Performance Ads
Verified Certifications & Degrees
- Google Ads Search Certification
- HubSpot Content Marketing Certification
- Semrush SEO Toolkit Certification
- EY & Microsoft AI Certification
- 1st Rank Brand War Strategy Champion
- MBA + PGPDM in Digital Marketing — BIBS Kolkata
Interested in Collaborating?
Download my full CV resume or get in touch directly to discuss your performance marketing targets.